J.W. Alexander, Lou Adler, Sam Cooke, Zelda Samuels

(l to r):
Alexander: member and manager of The Pilgrim Travelers, and business partner of and mentor to Sam Cooke
Adler: record producer and principal of Dunhill Records, who (in collaboration with Herb Alpert) had earlier been a staff songwriter for Alexander and Cooke's Kags Music publishing company
Cooke: performer, songwriter, producer and co-principal of Kags Music publishing and SAR Records
Samuels: Kags songwriter and executive, employee of Alexander and Cooke's SAR Records, and artist manager (most notably of Mel Carter)